Contact US

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12 Elsum Avenue
Bayswater North, VIC, 3153

(03) 9720 1400

Merchandising Systems Australia (MSA) was established in 1983 with its design service, manufacturing operations and warehouse located in Bayswater, Victoria. We supply shopfittings, display and merchandising systems and full shop fits throughout Australia. We are renowned for our client focused timely, budget conscious service where client satisfaction and quality of workmanship is paramount. We're Melbourne's most experienced shop fitting and merchandising system specialist.

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Merchandising Systems Australian (MSA) designs and manufactures merchandising and display systems for major retail chains, shops and shop fitters Australia wide.

Our comprehensive, on-site manufacturing facilities and combined 60 years design engineering experience gives us the knowledge, skill and flexibility to  produce a wide range of products and solutions for your project. 

We are your experts for: shopfittings, shopfitting supplies, retail shopfittings, merchandising systems, shopfitting metalwork, shopfitting manufacturer, shopfitting manufacture, retail, shopfitting, manufacturer retail, shopfitting manufacture, retail shopfittings, retail merchandising, retail metalwork, retail shopfitting, merchandising products, product merchandising, product merchandising systems, gondolas, adico industries.

Our Services

Merchandising Systems Australia (MSA) designs and manufactures merchandising and display systems for major retail chains, shops and shop fitters Australia wide.

Our comprehensive, on-site manufacturing facilities and combined 60 years design engineering experience gives us the knowledge, skill and flexibility to  produce a wide range of products and solutions for your project. 

  • Shopfitting, custom manufacture, repairs and modifications
  • Display stands & racks
  • Metal, plastic & timber
  • Innovative design
  • Competitive prices
  • Industry-specific custom designed cots and tables 

As the most extensive manufacturer of shopfitting products in Australia, we are familiar with the many challenges of the retail environment, and will happily work with you to find a solution to your needs so you can present your stores and products in their best light, and give your customers a great retail experience. 



MSA have been supplying and manufacturing fittings and fixtures for over 17 years to NHI Shopfitters. We have found their pricing is very competitive, but it’s their service and ability to help and design that stands out
— Noel Holman, Managing Director